How Social Has Flipped the Music Model and Fan Connection – The Connected Music Series

Part 1 of The Connected Music Series, “Music Sponsorships: The Golden Ticket for Brands That Get It,” covered the benefits, data, and examples of sponsored live events done well by brands, with Part 2, “The Social Mobile Concertgoer – Love ‘Em or Hate ‘Em?” spotlighted the data behind the continuing rise of mobile and social […]

The Social Mobile Concertgoer – Love ‘Em or Hate ‘Em? – The Connect Music Series

Part 1 of The Connected Music Series, “Music Sponsorships: The Golden Ticket for Brands That Get It,” covered the benefits, data, and examples of sponsored live events done well by brands, as discussed in the SXSW Music session, “Does Social Media Make Concerts Better?” Photo: International Businesss Times The session featured findings from the report, […]

Music Sponsorships: The Golden Ticket for Brands That Get It – The Connected Music Series

Photo: Business Wire, Samsung This is Part 1 in this Connected Music Series, which features conversations, conference sessions, use cases, reports and data showcasing the digital and technological impact and influence on live music events. The traditional advertising model in all its forms seems well on its way to Disarray Town. Networks are trying to […]

The Year of the Sharing Data Economy – Lineup Live

Image: Lollapalooza, TradableBits [This article appeared originally on LineupLive.com, a contributed article by Kim Owens.] The year of cashless. The year of beacons. The year of RFID. I think it’s also the year of the Goat, if I’m not mistaken. Thing is, it’s the year for all of it in 2015. The one thing tying […]