CES, the first major technology conference of the new year that gives us all a glipse of what to expect from nearly every consumer and B2B market there is over the following 12 months. So get your comfortable shoes on, a grab a coffee, and get ready for a myriad of acronyms to fly through […]
AEG Studios: Designing the Branded Entertainment Playbook
In April of this year, AEG launched their in-house branded content division, AEG Studios. It was a logical next-step for the global promoter who for years, has been connecting some of the biggest brands in the world with some of the biggest live music, sporting events, and musical acts. Also logical, was placing Raymond Roker […]
ICYMI #StreamingBuzz NOV 7 – While Hulu Goes Live Comcast Won’t, Twitter is Streaming Not Social, Facebook Ads on Apple TV
This week in Streaming Buzz, Hulu announces plans to launch Live TV, Comcast says no to delivering a cable-less live streaming TV service, Twitter announces #WhatsNext for their core business, and Facebook takes targeted ads to OTT. There’s more, so read on… Live Streaming TV Competition Heats Up as Hulu Joins the Fray Last week […]
Snapchat Continues Their World Domination, This Time with AEG Live
Festival’s Live Streaming Momentum Mirrors Brand’s Future in Video – A Connected Festival Report
This past weekend wrapped the 2016 Governors Ball, and although Day 3 of the festival was canceled due to weather predictions of lightning and flooding, Days 1 and 2 packed a punch. For those of us not physically at the festival, we were still able to enjoy daytime sets from Eliot Sumner, London Soul, Holly […]
The Social Mobile Concertgoer – Love ‘Em or Hate ‘Em? – The Connect Music Series
Part 1 of The Connected Music Series, “Music Sponsorships: The Golden Ticket for Brands That Get It,” covered the benefits, data, and examples of sponsored live events done well by brands, as discussed in the SXSW Music session, “Does Social Media Make Concerts Better?” Photo: International Businesss Times The session featured findings from the report, […]
Music Sponsorships: The Golden Ticket for Brands That Get It – The Connected Music Series
Photo: Business Wire, Samsung This is Part 1 in this Connected Music Series, which features conversations, conference sessions, use cases, reports and data showcasing the digital and technological impact and influence on live music events. The traditional advertising model in all its forms seems well on its way to Disarray Town. Networks are trying to […]
SXSW 2009 Interactive – Day 1 – Friday, March 13
SXSW has been rockin’ and rollin’ for over two decades, and for a few years the main interest that pulled people to Austin was focused mainly on music. But, as independent film gained ground and technology played a larger roll in the business and distribution of music and film, the SXSW format expanded into three […]