SXSW is almost upon those of us who are attending, so we’re trying to keep up with emails and RSVP's while prepping our bodies for the marathon and packing major doses of vitamin B12.
For those who can't make the trek to Austin, there will be a number of opportunities to experience the minute-by-minute happenings, performances, and exclusive video that even the people there on the ground won’t have access to. Plus, audio streams broadcasting live will give everyone in Austin and beyond, stories, news, and music they can take in on the go.
2016 has been the year for many, many things. Some surreal, others dumbfounding, but in the entertainment world, live streaming content has seen positive growth and evolution far beyond what it was last year. Major TV networks have been launching technology and consumer-based business innovation that’s already been at play in the music industry for some time.
Charles Raggio, Sr. Director, Artist Partnerships and Branded Content at TuneIn, has been busy cultivating deals and plans to further capitalize and grow what he and his team have already put in place, extending the streaming radio platform into the festival and concert space.
This week’s Streaming Buzz will be a bit more brief. It’s difficult to think about the world of streaming when the world as you thought you knew it becomes very surreal. As the fog of dismay rises, streaming, both live and on-demand, will actually become even more important to our lives, enabling citizen content creators to make their voices known, to bring about awareness of important topics and causes, giving us moments of escape in live sports, film, television, and music while delivering news (hopefully more truthful than fake) to expand on our levels of education, empathy, and entertainment. All important assets for lives well lived and evolving for the better.
People Turned to Showtime’s Streaming Service for Stephen Colbert’s Election Night Show
“We all feel the way Rudi Giuliani looks,” said Stephen Colbert in the closing moments of his one-off Election Night special on Showtime. Funny ‘cause it’s true Mr. Colbert. Instead of tuning into the major network news, many in the country signed up for Showtime’s standalone streaming service, driving the second biggest night of sign ups since the service was launched in July of last year, according to Quartz.
In case you missed it, where Murdock's 21st Century Fox failed, AT&T is making their play to acquire Time Warner, Inc., Comcast customers paying more for streaming gets the internet and cable provider in hot water, and UK consumers say most streaming music subscriptions are too high.
And there's more, so read on...
There was a teaser bit of news on Friday that AT&T may be making a bid for Time Warner, Inc., and by Saturday AT&T made it final that the two conglomerates had committed to getting into bed together. This potential marriage will have a long engagement period, with many hurdles for the two companies to get over in 2017, including a lot of due diligence by the Federal Communication Commission and the U.S. Department of Justice, along with gluttony of scrutiny from consumer watch groups.
In case you missed it, last week's streaming news included Pandora pumping up user engagement with new video streaming features, Twitter securing more live streaming partners, and HBO seeking a bigger piece of the monetary pie, being as frustrated with cable companies' greed as Pay-TV customers.
And there’s more, so read on…
Tune into Twitter and BuzzFeed on Election Night
After Twitter broke records during the second presidential debate, it’s on track to live stream the real-time happenings on election night, partnering with BuzzFeed. Metrics from that debate revealed that of the 3.2 million unique visitors, an estimated 70 percent were younger than 35, according to Huffington Post.