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For a number of years now, Kaffeine Buzz has been reporting on event technology trends, publishing deep-dive articles on festival live streaming, VR and AR, and multi-part series on the growth of streaming content in television, film, and sports, while weaving research into the shift of advertising and branding and how that's impacting entertainment and its fans.

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Published in News
18 Mar 2007
InteractiveHaving attended more technology oriented conference than I care to remember, because many were not that memorable, I have to say that I was wise to expand my typically music oriented focus for the annual SXSW attendance. Whether you own a music label, a magazine, or an online presence of any kind, the interactive world will affect what you do and how you do it.

The other benefit of attending an interactive conference that also involves film and music, is you get a slightly bent version of the dry, suit-version of your de facto standard presentation.

Case in point: How to Bluff Your Way in Web 2.0, presented by the dapper, dry wit of Jeremy Keith and Andy Budd (from Here That in Brighton, U.K.), both web designers and developers who obviously have experience with sometimes ludicrous things clients ask for and those who also try to sell them the latest fluff. The point was point fun at all this while also trying to learn a numerous array of skills, both in the cubical world and on the street.

Published in Digital Archive