Why Twitter’s Future Lies in Feeding Its Flock with Live Streaming Goodies

Now, Twitter Needs to Be the One to Reinvent Device-based Advertising Early Thursday morning Twitter released their Q3 Earnings Report, confirming the expected layoffs along with announcing a few surprises, including their six-second video Vine app getting the end-of-life pink slip. Twitter’s earning statement included a quote from Anthony Noto, Twitter’s CFO, “We intend to […]

Go90 Steals YouTube’s Thunder with Outside Lands Live Stream

Not everyone was watching the Olympics this weekend. Outside Lands once again veered away from the de facto festival live stream video platform, YouTube, as Superfly, the festival’s promoter, continued partnering with Verizon’s Go90 mobile video app and Aol.com (Verizon acquired AOL in 2015).

Can Artist and Fan Collaborations Avoid Being Cheesy Campaigns?

The band OK Go has become infamous for their beyond-this-world and high-bar-setting production behind music videos. Their last one for “Upside Down & Inside Out” was gravity-free, for fuck sake. Now, “A bunch of people asked if we are open to doing a fan-collaborated music video,” said OK Go singer and frontman, Damian Kulash, in […]