Coca-Cola Brings Live Streaming VR to the Vive Latino Festival

Coca-Cola’s Media & Digital Marketing Deputy Dir., Ernesto Almada Brito, shares how the company continues to expand innovation and adopt new technologies like VR live streaming to stay relevant and connected to consumers. Recently, the 131 year anniversary took place for the first batches of Coca-Cola were concocted by the company’s founder, John Pemberton, taking […]

How VR and 360-Video Have Become Woven into the Live Music Experience

In less than one week the Coachella gates will open, letting the people flow in and letting the magic begin for the first of two consecutive weekends taking place April 14-16 and April 21-23. Festival promoter, Goldenvoice, will be live streaming performances once again during the first weekend of Coachella with returning sponsor, T-Mobile. Last […]

Coming to You Live (Streaming) from SXSW 2017 – TuneIn, FADER FORT, Pandora

SXSW is almost upon those of us who are attending, so we’re trying to keep up with emails and RSVP’s while prepping our bodies for the marathon and packing major doses of vitamin B12. For those who can’t make the trek to Austin, there will be a number of opportunities to experience the minute-by-minute happenings, […]

The Transporting Power of Live Streaming VR – Profiling VRLIVE

It was November 1, 2014 at a downtown Los Angeles Halloween rooftop party where, according to Dann Saxton, the Co-founder and Head of Content for VRLIVE, the first VR 360 video live stream took place. “It was called the Zombie Prom,” Saxton said, telling the story of that night. “600 people on the roof with […]