The band OK Go is quite the fan of videos. Their fans are even greater fans of their videos. In the few minutes it took to watch their latest masterpiece, "Upside Down & Inside Out," viewership had gone from 8,697,631 to 8,902,131. The reason? It was filmmed in one take, as always, but this time, "We shot this in zero gravity, in an actual plane, in the sky. There are no wires or green screens."
Conversations around how profitable the festival industry is, and certain festivals in particular, has been ongoing for some time. Yesterday the Las Vegas business publication, Review Journal, took a look at the financials of the Life is Beautiful (LIB) festival. It included a quote I provided business columnist Alan Snel on the commonality of festivals operating in the red, so to speak, in their first three to five years of existance. Life is Beautiful is no different.
There’s nothing more exciting than seeing a thought, an idea, become a thing, a reality. Tucker Gumber, The Festival Guy, has released his book, “The Festival Thrower’s Bible,” on Vendini Press, and I couldn’t be more excited. It was last June at Bonnaroo. Tucker and I were chatting at the Red Light Management party when he told me of this project: a guide to help festival throwers do what they do better. Did I want to contribute? Hell yeah!
The world received a right blow to the soul today on the passing of David Bowie. Although we knew he had suffered from health problems over the years that caused the canceling of performance dates, we were shocked that he’d hidden his battle with cancer for the last eighteen months. That unto itself, that Bowie would choose to focus solely on writing, recording, and producing his last gift to the world in the form of the Blackstar album, versus letting us know of his terminal illness, is not shocking. It is true form Bowie.
The decision to change the traditional music release dates - Monday in the UK, Tuesday in the US, and Friday in Australia and Germany - was made in February of this year. Now that the official date for global music releases is tomorrow, July 10, people are just now getting their panties in a bunch. This includes Noel Gallagher, who was recently interviewed by NME on the topic.
Image: Lollapalooza, TradableBits
[This article appeared originally on LineupLive.com, a contributed article by Kim Owens.] The year of cashless. The year of beacons. The year of RFID. I think it’s also the year of the Goat, if I’m not mistaken. Thing is, it’s the year for all of it in 2015. The one thing tying it all together, not forgetting ticketing and social media, is the data. It’s all these points of information that let the promoter, the festival organizer, the live event producer have the insight to make better decisions, which leads to a better experience for those people coming through the gates and through the doors.
[This article appeared originally on LineupLive.com, a contributed article by Kim Owens.] 2011 was not that long ago. But in four short years, Governors Ball Music Festival in New York has made some significant operational and technical leaps.
[This coverage of SXStyle 2015 appeared originally on Brightpearl.com, a contributed article by Kim Owens.] Disruption. Mobile. Both have become quite the buzz words in the last few years, but for good reason. Legacy business models in every sector are being turned on their heads. Driving these massive shifts is the consumer, their mobile behaviors, and brands inventing next-generation technologies and strategies to better serve that connect customer.
For many years SXSW has seen representatives from all over the world migrate to Austin to connect, promote and learn. In the last five years in particular, more foreign country governments - Germany, France, Spain, Netherlands, Ireland, Chile, Brazil, Australia, New Zealand, Hong Kong, Singapore - and have invested in sending their companies and people to SXSW to extend their reach into the U.S. and other foreign markets.
Each festival season, along with pieces written about the acts and bands playing, a number of festival ‘how-to’ articles emerge, providing punters and newbies alike with what to take, what to wear, and tips on how to make the most of the festival experience.