This week’s Streaming Buzz will be a bit more brief. It’s difficult to think about the world of streaming when the world as you thought you knew it becomes very surreal. As the fog of dismay rises, streaming, both live and on-demand, will actually become even more important to our lives, enabling citizen content creators to make their voices known, to bring about awareness of important topics and causes, giving us moments of escape in live sports, film, television, and music while delivering news (hopefully more truthful than fake) to expand on our levels of education, empathy, and entertainment. All important assets for lives well lived and evolving for the better.
People Turned to Showtime’s Streaming Service for Stephen Colbert’s Election Night Show
“We all feel the way Rudi Giuliani looks,” said Stephen Colbert in the closing moments of his one-off Election Night special on Showtime. Funny ‘cause it’s true Mr. Colbert. Instead of tuning into the major network news, many in the country signed up for Showtime’s standalone streaming service, driving the second biggest night of sign ups since the service was launched in July of last year, according to Quartz.
Snapchat success continues to steam ahead in the month of June. First Twitter got spanked again when Snapchat pulled ahead in daily user number with 150 million to Twitter’s 140 million. Then the 10-second video champs creept their way into Instagram’s territory.