How VR and 360-Video Have Become Woven into the Live Music Experience

In less than one week the Coachella gates will open, letting the people flow in and letting the magic begin for the first of two consecutive weekends taking place April 14-16 and April 21-23. Festival promoter, Goldenvoice, will be live streaming performances once again during the first weekend of Coachella with returning sponsor, T-Mobile. Last […]

The Social Mobile Concertgoer – Love ‘Em or Hate ‘Em? – The Connect Music Series

Part 1 of The Connected Music Series, “Music Sponsorships: The Golden Ticket for Brands That Get It,” covered the benefits, data, and examples of sponsored live events done well by brands, as discussed in the SXSW Music session, “Does Social Media Make Concerts Better?” Photo: International Businesss Times The session featured findings from the report, […]

Music Sponsorships: The Golden Ticket for Brands That Get It – The Connected Music Series

Photo: Business Wire, Samsung This is Part 1 in this Connected Music Series, which features conversations, conference sessions, use cases, reports and data showcasing the digital and technological impact and influence on live music events. The traditional advertising model in all its forms seems well on its way to Disarray Town. Networks are trying to […]

Bombay Bicycle Club – So Long, See You Tomorrow

After winning Virgin Mobile’s Road to V battle of the bands competition in 2006, Bombay Bicycle Club released three full-length albums from 2009-2011.  They powered through the flavor-of-the-month status heaped upon them by the British press, and made it through the roller coaster ride that typically follows overnight style success, a ride that usually kills […]

Survival of the Fittest at Coachella – May 1-2, 2004 – Empire Polo Field, Indio, CA

Pixies stage

Thursday morning I wake up in LA and realize the insanity of my predicament. Did I really just put ninety bucks on my credit card and commit to spending two days, outdoors, in the desert, with masses of sweaty bodies in a field of grass? My destination is Indio, CA. at the Empire Polo Field […]