Umbel Expands Multi-channel Fan Engagement Services With Lodestone Acquisition

As the challenge of converging disparate siloes of valuable data into unified, actionable insights is lessening, solution providers are also coming together to make data access and campaign creation even more powerful. Umbel, the Austin-based data aggregator and software company, has acquired a fellow Austin tech company, Lodestone, which specializes in a multi-channel fan engagement.

Festival Thrower’s Bible – Sponsorship Best Practices

There’s nothing more exciting than seeing a thought, an idea, become a thing, a reality. Tucker Gumber, The Festival Guy, has released his book, “The Festival Thrower’s Bible,” on Vendini Press, and I couldn’t be more excited. It was last June at Bonnaroo. Tucker and I were chatting at the Red Light Management party when […]

Unknown Mortal Orchestra – Bonnaroo and the ‘Multi-Love’ 2015 Tour

Unknown Mortal Orchestra has always personified the exotic, mysterious, and highly intense, even in those pop music moments, while at the same time being eagerly accessible. At the Auckland via Portland band’s 2013 SXSW performance at the Red Eyed Fly, frontman Ruban Nielson played to the crowd, already enamored with UMO’s self-titled debut, and at […]

Tears for Fears – Bonnaroo 2015

It was the the second night of Bonnaroo, and as the sun dipped down the coolness rose, bringing a layer of happiness over the already gitty crowd awaiting Tears for Fears. As the legendary duo and backing band took the stage, shrieks rang through the men and women, young and old, all the way to […]

The Year of the Sharing Data Economy – Lineup Live

Image: Lollapalooza, TradableBits [This article appeared originally on LineupLive.com, a contributed article by Kim Owens.] The year of cashless. The year of beacons. The year of RFID. I think it’s also the year of the Goat, if I’m not mistaken. Thing is, it’s the year for all of it in 2015. The one thing tying […]